Sunday, June 26, 2005
The Big Papi Sandwich
So I chanced upon this promo coupon for D'Angelo's Big Papi subcourtesy of the Boston Sports Media Watch messageboards. I thought it was kind of funny that they were okay with using "crowd the plate" as a synonym for "add fries and Coke", since crowding the plate has been a criticism non-Sox fans have about Ortiz's style. (See "JamieNYY"'s comment in this Royal Rooters thread for an example.) Obviously I have no complaints about Ortiz's style, but even so, "crowd the plate" isn't exactly a phrase with good connotations. But hey, I'm no marketeer.
So I chanced upon this promo coupon for D'Angelo's Big Papi subcourtesy of the Boston Sports Media Watch messageboards. I thought it was kind of funny that they were okay with using "crowd the plate" as a synonym for "add fries and Coke", since crowding the plate has been a criticism non-Sox fans have about Ortiz's style. (See "JamieNYY"'s comment in this Royal Rooters thread for an example.) Obviously I have no complaints about Ortiz's style, but even so, "crowd the plate" isn't exactly a phrase with good connotations. But hey, I'm no marketeer.
Marketers don't know shit about shit. Everything you're saying here would go about 1,000 feet above their heads. All they know is that "crowd the plate" is a baseball-related term, their promoter in this case is a baseball player, viola.
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